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- Title:
- Marketing Brief for the EMbleMatiC Ecojourney (Slow Tourism Product)
- Authors:
- Ramon, Serrat, Mulà; Alexis, Sancho, Reinoso
- Pub Year:
- 2018
- Addressed Issues:
- Capacity building and stakeholder engagement; Diversification and differentiation of tourism product; Seasonality
- Sustainability Dimensions:
- Economic; Environmental; Governance; Social
- Spatial Reference:
- Albania; France; Greece; Italy; Local; Meditarranean; Regional; Spain
- Keywords:
- Marketing; Strategy; Mountainous destinations; Ecojourneys
- Deliverable Match:
- Tool
- Funding Scheme:
- Interreg transnational
- Programme:
- Interreg transnational MED
- Project Title:
- EMbleMatiC - Emblematic Mediterranean Mountains as Coastal destinations of excellence
- Link:
- #https://emblematic.interreg-med.eu/fileadmin/user_upload/Sites/Sustainable_Tourism/Projects/EMbleMatiC/Library/DELIVERABLES/D.4.3.1-Marketing_Brief/D431-Marketing-brief-EMbleMatic-Ecojourney.pdf#